RAIN Group and Technology Leader Win Gold for Sales Training Program of the Year in Stevie® Awards

RAIN Group
3 min readMar 9, 2023

Global firm and client secure top honors in sales achievement category; Receives silver for Sales Training Practice of the Year and bronze for Best Use of Thought Leadership

BOSTONMarch 9, 2023 RAIN Group, a global sales training company delivering results through in-person and virtual sales training, coaching, and reinforcement, announced today it won several honors in the 2023 Stevie® Awards for Sales & Customer Service.

The firm was awarded gold for Sales Training Program of the Year, silver for Sales Training Practice of the Year, and bronze for Best Use of Thought Leadership in Complex Sales.

Winning gold in the sales achievement category for Sales Training Program of the Year in the technology industry, RAIN Group created a highly customized prospecting and productivity training program. The technology leader witnessed increases in several areas, including win rate, volume of quality pipeline creation, productivity, confidence, and more. One participant called it ‘the best training I have done to date. It was amazing.’

“It’s an honor to receive these accolades. We take great pride in providing our clients with programs to help them reach their sales and business goals. This award is a prime example. It was a great team effort with impressive outcomes,” shared Andy Springer, Chief Client Officer at RAIN Group.

Achieving an average client delivery quality score of 4.8 out of 5, RAIN Group was honored with silver in the solution provider category for Sales Training Practice of the Year. The award-winning firm was recognized for its client results, latest research on sales management and top sales skills, and revamped education system.

Winning bronze for Best Use of Thought Leadership in Complex Sales, the RAIN Group Center for Sales Research launched a global study of 1,000+ sales managers and sellers. Analysts wanted to know what the best sales managers and coaches do, how they work with sellers, and what skills they possess. They also analyzed what sets the best sellers apart from the rest and how organizations can best enable their teams. Results were shared in two reports, The Top-Performing Sales Manager and The Top-Performing Seller, and in blogs, infographics, articles, and webinars.

The Stevie Awards for Sales & Customer Service are the world’s top honors for customer service, contact center, business development, and sales professionals. More than 2,300 nominations from organizations of all sizes and in virtually every industry in 49 nations and territories were considered in this year’s competition. Winners were determined by the average scores of more than 170 professionals worldwide on seven specialized judging committees.

“The nominations we received for the 2023 competition illustrate that business development, customer service, and sales professionals worldwide, in all sorts of organizations, have continued to innovate, thrive, and meet customer expectations,” said Stevie Awards president Maggie Miller. “The judges have recognized and rewarded their achievements, and we join them in applauding this year’s winners for their continued success.”

Details about the Stevie Awards for Sales & Customer Service and the list of Stevie winners in all categories are available at https://stevieawards.com/Sales.

About RAIN Group

Founded in 2002, RAIN Group is a Top 20 Sales Training Company that delivers award-winning results through in-person and virtual sales training, coaching, and reinforcement. The firm has helped hundreds of thousands of salespeople, managers, and professionals in over 75 countries significantly increase their sales results. Headquartered in the greater Boston area, office locations include Bogotá, Geneva, Johannesburg, London, Mexico City, Mumbai, Santiago, São Paulo, Seoul, Sydney, and Toronto. Learn more at https://www.raingroup.com

About The Stevie Awards

Stevie Awards are conferred in eight programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Business Awards®, The International Business Awards®, the Stevie Awards for Great Employers, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 12,000 entries annually from organizations in more than 70 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more at https://stevieawards.com

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RAIN Group

Named a Top 20 Sales Training Company by Selling Power, RAIN Group delivers results through in-person and virtual sales training, coaching, and reinforcement.